Driving Egypt’s future, digital transformation has been a prime priority for the government for the past five [...]
What do post-COVID marketers need to be aware of? PR Smith advises
Marketing guru Paul R. Smith is the founder of the globally renowned SOSTAC framework, an international speaker, [...]
How is the great resignation resonating in Egypt?
When Rania Abbas’ employer required that she and her colleagues work from office full-time during the outbreak [...]
Preparing for the future with a business education lens: Q and A with Baniyelme D. Zoogah
Despite the snowballing of the COVID-19 vaccination across the world, we are about to meet the approaching [...]
Post-pandemic economic recovery should be green, global experts say
As the world is still grappling with the COVID-19 pandemic and the ensuing economic crisis it is [...]
Can arts make a business in Egypt? The case of Art D’Egypte
As Egyptians, we’ve been taught to relate to our history mainly through the lens of the history [...]
Education outputs for changing job markets: Q & A with Nelly El Zayat
We have been hearing about the gap between job markets and education systems since before the young [...]
Bringing the Gender Equality Index to the Middle East: The benefits and the obstacles
Gender equality has been one of the world’s hottest topics in recent years and even the finance [...]
Egypt’s diminishing unemployment rate is an illusion. Here’s why
In almost any economy, one important measure for economic growth or success of economic reform strategies is [...]
Op-Ed: Yes, women’s empowerment disenfranchises entitled men!
As the academic year was winding down, I felt I had no energy to write this piece, [...]