Business Forward Digest
Family businesses are seemingly very traditional and static. However, several family businesses today are looking at new strategies and how to pump fresh blood into the business. In partnership with Endeavor Egypt, Business Forward speaks to the CEO of Baraka retail group Ahmed Ragab to know more about the challenges that usually face a family business and how younger generations can create new milestones for the growth of their organizations when they take the lead.
Video edited and produced by Nour Eltigani.
