Building the Middle East and Africa’s biggest petrochemical indutrial complex may soon be underway in Ain El Sokhna. Will the USD 7.5 billion complex help establish Egypt as a regional petrochems hub?
Building the Middle East and Africa’s biggest petrochemical indutrial complex may soon be underway in Ain El Sokhna. Will the USD 7.5 billion complex help establish Egypt as a regional petrochems hub?
For years, business schools were expected to prepare students for the market through strong academic foundations, technical knowledge, and structured learning environments. Today, that is no longer enough. Industries are
Across Africa, sustainability is no longer an abstract concept or a distant aspiration. It is an economic reality. The continent faces some of the world’s most pressing sustainability challenges, from
Artificial Intelligence is redefining marketing in the era of hyper-personalization, transforming how brands understand, reach, and engage consumers. From Traditional Segmentation to Hyper-Personalization The shift from demographic-based segmentation to dynamic,
In an increasingly volatile global environment, supply chains are no longer shaped solely by market forces or operational efficiency. Instead, they are being fundamentally reshaped by geopolitical shifts, policy interventions,
When the world came to a halt during the first wave of the pandemic, something fascinating happened in the business world. Companies, large and small, started showing up in unexpected
A training room in Egypt filled with professionals from different industries, might look like any other. But what happens inside is changing fast. Instead of sitting through long lectures, employees
During the Finomics 2025 stock-market simulation competition at Onsi Sawiris School of Business, Business Forward sat down with Olfat Amer, head of Beltone Academy – the academic arm of Beltone
In the continuously shifting world of business, the general rule is to “adapt or perish.” The wise leaders are the ones who live by this statement— to keep up with
The Halal food market has exploded in recent years, driven by a growing Muslim population and new consumer trends. Research firms estimate the global Halal food industry was worth about
A quick browse through Cairo’s middle to high end clothes shops across its high streets and shopping malls may leave many with teary eyes looking at the price tags. Good