Six years ago, Amal Tolba was in Egypt and went into labor with her third child. It [...]
Digital marketing
Some gaps and potentials evident in the first local report on digital marketing in Egypt
In a world where digital transformation is a clear route being taken by governments, organizations and individuals, [...]
Gender diversity
Women empowerment in the workplace: the example of CEMEX making it happen
Challenging and changing the gender discourse requires commitment on the individual and leadership level in all contexts, [...]
Responsible business
Changing Business As Usual: the purposeful business [series]
COVID-19 has indeed exposed the existing vulnerabilities of the world, but it also shed light on models [...]
Balancing life
Op-Ed: Actively planning your day is the only way to balance life and work
We often talk about work-life balance, especially in corporate contexts; organizations and employees consistently battle with this. [...]
PR and events industry
Egypt’s PR and events industry: another real example of agility and innovation in a fast-changing world
How many events, conferences or forums had to be cancelled starting March or have successfully transformed into [...]
PR & events industry admist COVID19
How COVID-19 is pushing PR and events industries to the edge of reinvention
In what has been probably the most dramatic March in our memories, a frenzied storm grinded the [...]
Employability in Egypt post-covid
How employment is set to evolve post-COVID-19
Working from home used to be a distant fantasy for some. Convincing your traditional-minded boss that you [...]
Post-COVID Egyptian economy
Q and A with Abla Abdellatif, Executive Director of the Egyptian Center for Economic Studies (ECES)
It is by far one of the most difficult times the world has gone through. The COVID-19 [...]
Economic outlook
Egypt’s stable economic outlook is a good sign, but should be treated with caution
Earlier last month, major global credit rating agencies like Moody’s and Standard & Poor’s kept Egypt’s rating [...]
