Perspectives
In a time of global uncertainty and domestic recalibration, Egypt’s economic story continues to unfold in complex layers – of resilience, reform, and reinvention. The country’s macroeconomic direction reflects a constant balancing act: stabilizing finances while laying the groundwork for inclusive, job-rich growth. Amid successive external shocks, from the pandemic ...
- November 9, 2025
- 4 MIN / READ
In a time of global uncertainty and domestic recalibration, Egypt’s economic story continues to unfold in complex layers – of resilience, reform, and reinvention. The country’s macroeconomic direction reflects a constant balancing act: stabilizing finances while laying the groundwork for inclusive, job-rich growth. Amid successive external shocks, from the pandemic
- November 9, 2025
- 4 MIN / READ
It turns out happiness really does pay, even if it pays a little less. A new survey by CEMS, the Global Alliance in Management Education, found that 53% of young professionals would take a 10% pay cut for a job that makes them happier. Another 40% said they would consider ...
- October 20, 2025
- 4 MIN / READ
It turns out happiness really does pay, even if it pays a little less. A new survey by CEMS, the Global Alliance in Management Education, found that 53% of young professionals would take a 10% pay cut for a job that makes them happier. Another 40% said they would consider
- October 20, 2025
- 4 MIN / READ
Generation Alpha, born between 2010 and 2025, represents the first generation to grow up entirely immersed in technology. These digital natives see tech and artificial intelligence (AI) not as tools, but as extensions of themselves. For educators and institutions, this presents both opportunities and challenges. As we prepare to shape ...
- October 12, 2025
- 5 MIN / READ
- Technology | Gen-A | Gen Alpha
Generation Alpha, born between 2010 and 2025, represents the first generation to grow up entirely immersed in technology. These digital natives see tech and artificial intelligence (AI) not as tools, but as extensions of themselves. For educators and institutions, this presents both opportunities and challenges. As we prepare to shape
- October 12, 2025
- 5 MIN / READ
Imagine sitting at your desk, faced with a stack of articles to review, a looming deadline, and a research idea that still feels half-formed. A few years ago, this meant weeks and weeks of searching, reading, and note-taking. Today, an AI tool can summarize the latest literature in minutes, suggest ...
- October 5, 2025
- 4 MIN / READ
Imagine sitting at your desk, faced with a stack of articles to review, a looming deadline, and a research idea that still feels half-formed. A few years ago, this meant weeks and weeks of searching, reading, and note-taking. Today, an AI tool can summarize the latest literature in minutes, suggest
- October 5, 2025
- 4 MIN / READ
Egypt’s story is one of enormous potential. With one of the region’s youngest and largest populations, the country’s workforce could be a powerful engine for growth at home and abroad. Yet many Egyptians, especially young people and women, continue to face limited opportunities, skills mismatches, and barriers that prevent them ...
- September 18, 2025
- 4 MIN / READ
Egypt’s story is one of enormous potential. With one of the region’s youngest and largest populations, the country’s workforce could be a powerful engine for growth at home and abroad. Yet many Egyptians, especially young people and women, continue to face limited opportunities, skills mismatches, and barriers that prevent them
- September 18, 2025
- 4 MIN / READ
Generative AI has transformed the way we work, learn, and lead. While AI can produce content, analyze data, and generate insights at remarkable speed and scale, it is not a replacement for human judgment, creativity, or curiosity. The essential skill in this era is the ability to question, verify, and ...
- March 9, 2026
- 4 MIN / READ
- Technology | AI | Work
Generative AI has transformed the way we work, learn, and lead. While AI can produce content, analyze data, and generate insights at remarkable speed and scale, it is not a replacement for human judgment, creativity, or curiosity. The essential skill in this era is the ability to question, verify, and
- March 9, 2026
- 4 MIN / READ
When AI enters the conversation, many imagine dystopian futures: machines making decisions without humans, autonomous systems controlling critical aspects of our lives. The immediate risk, however, is not AI itself; it is how humans choose to interact with it today. Digital tools have always been designed to augment human capabilities: ...
- March 9, 2026
- 5 MIN / READ
When AI enters the conversation, many imagine dystopian futures: machines making decisions without humans, autonomous systems controlling critical aspects of our lives. The immediate risk, however, is not AI itself; it is how humans choose to interact with it today. Digital tools have always been designed to augment human capabilities:
- March 9, 2026
- 5 MIN / READ
Artificial Intelligence is redefining marketing in the era of hyper-personalization, transforming how brands understand, reach, and engage consumers. From Traditional Segmentation to Hyper-Personalization The shift from demographic-based segmentation to dynamic, AI-driven personalization is changing the game. By leveraging data insights and predictive analytics, marketers can anticipate consumer needs, preferences, and ...
- February 22, 2026
- 3 MIN / READ
- AI | Adaptability | marketing
Artificial Intelligence is redefining marketing in the era of hyper-personalization, transforming how brands understand, reach, and engage consumers. From Traditional Segmentation to Hyper-Personalization The shift from demographic-based segmentation to dynamic, AI-driven personalization is changing the game. By leveraging data insights and predictive analytics, marketers can anticipate consumer needs, preferences, and
- February 22, 2026
- 3 MIN / READ
Artificial Intelligence is transforming academic research, offering unprecedented opportunities to enhance productivity while raising critical questions about ethics, authorship, and the production of knowledge. Quality Versus Quantity There is a definite need for prudent use of AI. While AI tools such as large language models (LLMs) can accelerate research and ...
- February 22, 2026
- 4 MIN / READ
- AI | Research | Responsibility
Artificial Intelligence is transforming academic research, offering unprecedented opportunities to enhance productivity while raising critical questions about ethics, authorship, and the production of knowledge. Quality Versus Quantity There is a definite need for prudent use of AI. While AI tools such as large language models (LLMs) can accelerate research and
- February 22, 2026
- 4 MIN / READ
Family businesses are the backbone of economic and social development across the Middle East and North Africa (MENA) region. From generating employment to fostering social stability and long-term value creation, these enterprises play a pivotal role in shaping regional economies. Yet, their sustainability depends on a complex ecosystem of governance ...
- February 22, 2026
- 4 MIN / READ
Family businesses are the backbone of economic and social development across the Middle East and North Africa (MENA) region. From generating employment to fostering social stability and long-term value creation, these enterprises play a pivotal role in shaping regional economies. Yet, their sustainability depends on a complex ecosystem of governance
- February 22, 2026
- 4 MIN / READ
Generative AI has transformed the way we work, learn, and lead. While AI can produce content, analyze data, and generate insights at remarkable speed and scale, it is not a replacement for human judgment, creativity, or curiosity. The essential skill in this era is the ability to question, verify, and ...
- March 9, 2026
- 4 MIN / READ
- Technology | AI | Work
Generative AI has transformed the way we work, learn, and lead. While AI can produce content, analyze data, and generate insights at remarkable speed and scale, it is not a replacement for human judgment, creativity, or curiosity. The essential skill in this era is the ability to question, verify, and
- March 9, 2026
- 4 MIN / READ
When AI enters the conversation, many imagine dystopian futures: machines making decisions without humans, autonomous systems controlling critical aspects of our lives. The immediate risk, however, is not AI itself; it is how humans choose to interact with it today. Digital tools have always been designed to augment human capabilities: ...
- March 9, 2026
- 5 MIN / READ
When AI enters the conversation, many imagine dystopian futures: machines making decisions without humans, autonomous systems controlling critical aspects of our lives. The immediate risk, however, is not AI itself; it is how humans choose to interact with it today. Digital tools have always been designed to augment human capabilities:
- March 9, 2026
- 5 MIN / READ
Artificial Intelligence is redefining marketing in the era of hyper-personalization, transforming how brands understand, reach, and engage consumers. From Traditional Segmentation to Hyper-Personalization The shift from demographic-based segmentation to dynamic, AI-driven personalization is changing the game. By leveraging data insights and predictive analytics, marketers can anticipate consumer needs, preferences, and ...
- February 22, 2026
- 3 MIN / READ
- AI | Adaptability | marketing
Artificial Intelligence is redefining marketing in the era of hyper-personalization, transforming how brands understand, reach, and engage consumers. From Traditional Segmentation to Hyper-Personalization The shift from demographic-based segmentation to dynamic, AI-driven personalization is changing the game. By leveraging data insights and predictive analytics, marketers can anticipate consumer needs, preferences, and
- February 22, 2026
- 3 MIN / READ
Artificial Intelligence is transforming academic research, offering unprecedented opportunities to enhance productivity while raising critical questions about ethics, authorship, and the production of knowledge. Quality Versus Quantity There is a definite need for prudent use of AI. While AI tools such as large language models (LLMs) can accelerate research and ...
- February 22, 2026
- 4 MIN / READ
- AI | Research | Responsibility
Artificial Intelligence is transforming academic research, offering unprecedented opportunities to enhance productivity while raising critical questions about ethics, authorship, and the production of knowledge. Quality Versus Quantity There is a definite need for prudent use of AI. While AI tools such as large language models (LLMs) can accelerate research and
- February 22, 2026
- 4 MIN / READ
Family businesses are the backbone of economic and social development across the Middle East and North Africa (MENA) region. From generating employment to fostering social stability and long-term value creation, these enterprises play a pivotal role in shaping regional economies. Yet, their sustainability depends on a complex ecosystem of governance ...
- February 22, 2026
- 4 MIN / READ
Family businesses are the backbone of economic and social development across the Middle East and North Africa (MENA) region. From generating employment to fostering social stability and long-term value creation, these enterprises play a pivotal role in shaping regional economies. Yet, their sustainability depends on a complex ecosystem of governance
- February 22, 2026
- 4 MIN / READ
