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when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries …

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when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries …

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when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries …

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Business Forward Annual Event – Future Forward: Inspiring Business in 2025

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Marketing for the Public Good: Why Social Marketing Deserves a Seat at the Strategy Table

For decades, capitalism has been built on a simple premise: growth fuels prosperity. Yet as environmental pressures intensify and inequalities widen, economists, investors, and policymakers are increasingly questioning whether the

Regenerative, Capitalism, Corporate

Is Regenerative Capitalism Possible? Rethinking the Future of Growth

Artificial Intelligence is transforming academic research, offering unprecedented opportunities to enhance productivity while raising critical questions about ethics, authorship, and the production of knowledge. Quality Versus Quantity There is a

AI, Research, Responsibility

AI in Research: Balancing Productivity and Ethics

As the hype about AI reaches near-frenzy levels, many organizations are wondering about what they should do in order not to be left behind by competitors who are doing better

Technology, AI, Business Strategy

Don’t Wait: Strategize for AI Now!

Possessing passion for our work undoubtedly bestows a profound sense of purpose and motivation, driving us to embrace each day with enthusiasm. A sense of purpose and genuine belief in

Future of Work, Workplace

Is Passion Overrated?

Family businesses are the backbone of economic and social development across the Middle East and North Africa (MENA) region. From generating employment to fostering social stability and long-term value creation,

Infrastructure, Family Business, MENA

Family Business Ecosystems in MENA: Building Resilience Through Governance, Education, and Collaboration

There is a growing belief that AI will eventually bulldoze its way through the consulting world, reducing the craft of structured thinking to a string of well-engineered prompts. Yet when

AI, Consultancy, Case

The Future of Consulting Is Human-Centered, Not Machine-Led

When the world came to a halt during the first wave of the pandemic, something fascinating happened in the business world. Companies, large and small, started showing up in unexpected

Global Markets, CSR, Crisis

Mind Over Heart? How We Really Respond to Responsible Business in Times of Crisis

The world’s roads are a complex and often dangerous environment. Every year, millions of accidents occur, resulting in countless injuries and fatalities. While human error is a leading cause of

Digitalization, Infrastructure, Urban Development

How AI is Revolutionizing Road Safety

Artificial Intelligence is redefining marketing in the era of hyper-personalization, transforming how brands understand, reach, and engage consumers. From Traditional Segmentation to Hyper-Personalization The shift from demographic-based segmentation to dynamic,

AI, marketing, Adaptability

AI-Powered Marketing: Redefining the Consumer Journey

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INDUSTRY INSIGHTs

For years, business schools were expected to prepare students for the market through strong academic foundations, technical knowledge, and structured learning environments. Today, that is no longer enough. Industries are

Education, Business Schools, Corporate Partnerships

Why Business Schools Need Corporate Partnerships to Stay Relevant

Across Africa, sustainability is no longer an abstract concept or a distant aspiration. It is an economic reality. The continent faces some of the world’s most pressing sustainability challenges, from

sustainability, Africa, Business Schools

Sustainability in Africa: Why Business Schools Must Help Shape the Future

In an increasingly volatile global environment, supply chains are no longer shaped solely by market forces or operational efficiency. Instead, they are being fundamentally reshaped by geopolitical shifts, policy interventions,

Global Trade, Supply chains, Geopolitics

Building Resilient Supply Chains in an Era of Geopolitical Uncertainty

A training room in Egypt filled with professionals from different industries, might look like any other. But what happens inside is changing fast. Instead of sitting through long lectures, employees

L&D, HR, Trends

Reshaping Corporate Learning in Egypt: From Training to Transformation

During the Finomics 2025 stock-market simulation competition at Onsi Sawiris School of Business, Business Forward sat down with Olfat Amer, head of Beltone Academy – the academic arm of Beltone

Education and Skills Development, Partnerships, Beltone Academy

One-on-One with Olfat Amer, Head of Beltone Academy: The Future of Financial Education

The Halal food market has exploded in recent years, driven by a growing Muslim population and new consumer trends. Research firms estimate the global Halal food industry was worth about

Global Markets, Market Trends, F&B Sector

Halal Food: A Global Market Beyond Faith

A quick browse through Cairo’s middle to high end clothes shops across its high streets and shopping malls may leave many with teary eyes looking at the price tags. Good

Climate Action, sustainability, Circular Economy

[Sustainability & the circular economy]: An emerging pre-owned clothes market in Egypt?

With her book chapter “Open approaches to sharing: Egypt’s independent music – a realm of sharing and creativity,” Nagla Rizk from the American University in Cairo (AUC) aims to answer

Media, Communication, Intellectual Property

Egypt’s independent music scene: How artists and consumers perceive copyright in the digital era

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[Infographic] Latest Women on Boards report reflects a positive movement

The women on boards indicator has improved between 2019 and 2020, reflecting a positive movement towards achieving Egypt’s vision 2030 and SDG goals. However, only 13 percent of board members

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[Infograph] Egypt’s economy #10YearChallenge: Comparing 2007-2008 and 2017-2018

With the #10YearChallenge taking Facebook by storm and timelines being flooded with people posting pictures of themselves ten years ago, Dcode for Economic and Financial Consulting decided to create an