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Business Forward Annual Event – Future Forward: Inspiring Business in 2025

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Featured Stories

In Egypt, family businesses are the backbone of the economy. They account for nearly 70–80% of national income, driving growth, employment, and legacy across generations. Yet behind many success stories

Family Business, Family Business Law, Balance

From Weekend Dinners to Boardroom Battles: Why Egypt Needs a Family Business Law

In today’s markets, being sustainable is no longer a bonus. It is a distinguishing feature that attracts investors, secures customers, and strengthens brands. From packaging that boasts eco-friendly labels to

sustainability, greenwashing, environment

The Deception Dilemma: Authentic Sustainability Vs. Greenwashing

In a time of global uncertainty and domestic recalibration, Egypt’s economic story continues to unfold in complex layers – of resilience, reform, and reinvention. The country’s macroeconomic direction reflects a

Economy, Egypt, Progress

Unlocking Jobs and Growth: Pathways for Egypt’s Economic Future

Generative AI has transformed the way we work, learn, and lead. While AI can produce content, analyze data, and generate insights at remarkable speed and scale, it is not a

Technology, AI, Work

Redefining Work: Thriving in a Generative AI World

Step inside any industrial zone in Egypt, and one truth quickly emerges: energy is the invisible force shaping performance. From steel and cement plants to small workshops producing furniture, plastics,

Energy, Efficiency, industry

Unlocking Energy Efficiency in Egypt’s Industrial Sector

Conflicts rarely remain confined to their geographic borders. Their economic consequences often travel far beyond the battlefield, influencing trade flows, financial markets, and strategic industries. The October 2023 Israel-Hamas conflict

Energy Sector, Regional Conflict, Economies

Energy Markets on Edge: How Regional Conflict Reshapes Frontier Economies

Wondering if you are doing the right thing can be a complex question with no easy answer. However, the best approach you can take to gain clarity and make informed

Leadership, Business Stability

Are you doing the right thing? Advice on Strategic Thinking

Possessing passion for our work undoubtedly bestows a profound sense of purpose and motivation, driving us to embrace each day with enthusiasm. A sense of purpose and genuine belief in

Future of Work, Workplace

Is Passion Overrated?

Family businesses are the backbone of economic and social development across the Middle East and North Africa (MENA) region. From generating employment to fostering social stability and long-term value creation,

Infrastructure, Family Business, MENA

Family Business Ecosystems in MENA: Building Resilience Through Governance, Education, and Collaboration

Picture this: You are in the middle of yet another job interview, waiting for the next candidate to walk in. The door opens, and there they are—except it’s not just

Future of Work, Workplace

Culture Fit or Culture Faux Pas? The Dangers of Hiring Your Clone

All Stories

INDUSTRY INSIGHTs

For years, business schools were expected to prepare students for the market through strong academic foundations, technical knowledge, and structured learning environments. Today, that is no longer enough. Industries are

Education, Business Schools, Corporate Partnerships

Why Business Schools Need Corporate Partnerships to Stay Relevant

Across Africa, sustainability is no longer an abstract concept or a distant aspiration. It is an economic reality. The continent faces some of the world’s most pressing sustainability challenges, from

sustainability, Africa, Business Schools

Sustainability in Africa: Why Business Schools Must Help Shape the Future

Artificial Intelligence is redefining marketing in the era of hyper-personalization, transforming how brands understand, reach, and engage consumers. From Traditional Segmentation to Hyper-Personalization The shift from demographic-based segmentation to dynamic,

AI, marketing, Adaptability

AI-Powered Marketing: Redefining the Consumer Journey

In an increasingly volatile global environment, supply chains are no longer shaped solely by market forces or operational efficiency. Instead, they are being fundamentally reshaped by geopolitical shifts, policy interventions,

Global Trade, Supply chains, Geopolitics

Building Resilient Supply Chains in an Era of Geopolitical Uncertainty

When the world came to a halt during the first wave of the pandemic, something fascinating happened in the business world. Companies, large and small, started showing up in unexpected

Global Markets, CSR, Crisis

Mind Over Heart? How We Really Respond to Responsible Business in Times of Crisis

A training room in Egypt filled with professionals from different industries, might look like any other. But what happens inside is changing fast. Instead of sitting through long lectures, employees

L&D, HR, Trends

Reshaping Corporate Learning in Egypt: From Training to Transformation

During the Finomics 2025 stock-market simulation competition at Onsi Sawiris School of Business, Business Forward sat down with Olfat Amer, head of Beltone Academy – the academic arm of Beltone

Education and Skills Development, Partnerships, Beltone Academy

One-on-One with Olfat Amer, Head of Beltone Academy: The Future of Financial Education

In the continuously shifting world of business, the general rule is to “adapt or perish.” The wise leaders are the ones who live by this statement— to keep up with

Entrepreneurship, Thought Leadership

Visionary Leadership in Times of Complexity: Innovation, Inclusion and the Road Ahead

The Halal food market has exploded in recent years, driven by a growing Muslim population and new consumer trends. Research firms estimate the global Halal food industry was worth about

Global Markets, Market Trends, F&B Sector

Halal Food: A Global Market Beyond Faith

A quick browse through Cairo’s middle to high end clothes shops across its high streets and shopping malls may leave many with teary eyes looking at the price tags. Good

Climate Action, sustainability, Circular Economy

[Sustainability & the circular economy]: An emerging pre-owned clothes market in Egypt?

All INSIGHT

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[Infographic] Latest Women on Boards report reflects a positive movement

The women on boards indicator has improved between 2019 and 2020, reflecting a positive movement towards achieving Egypt’s vision 2030 and SDG goals. However, only 13 percent of board members

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[Infograph] Egypt’s economy #10YearChallenge: Comparing 2007-2008 and 2017-2018

With the #10YearChallenge taking Facebook by storm and timelines being flooded with people posting pictures of themselves ten years ago, Dcode for Economic and Financial Consulting decided to create an